SPRING
SUMMER 2018

The Bear’s aim is to bring its leadership in the surf world to a broader target audience of surfers, wanna-be and non-surfers aligned to the brand values, keeping innovation with the rules of tomorrow and the original spirit of the 70’s.

Clothing is the core product category, splitted into men, women and kids total-look collections. Accessories are also part of the product portfolio, as shoes and bags.